Current:Home > Contact'I know how to do math': New Red Lobster CEO says endless shrimp deal is not coming back -Mastery Money Tools
'I know how to do math': New Red Lobster CEO says endless shrimp deal is not coming back
Benjamin Ashford View
Date:2025-04-09 23:51:00
Shrimp lovers will notice a key item missing from Red Lobster's new menu.
In an interview with TODAY that aired Monday, CEO Damola Adamolekun announced that the seafood chain's revamped menu will include nine new items from a lobster bisque to bacon-wrapped sea scallops. However, he confirmed that the $20 endless shrimp deal has ended permanently.
"Relevant, compelling and exciting is what we want Red Lobster to be for the future, and so we’re working on that now," Adamolekun told TODAY.
Last year the seafood chain made all-you-can-eat shrimp a permanent menu item after two decades of offering it for a limited time. The decision, made by former Red Lobster CEO Paul Kenny, cost $11 million and saddled the company "with burdensome supply obligations" subsequent CEO Jonathan Tibus said in a May bankruptcy filing.
While teasing the possibility of the controversial item's return, current CEO Adamolekun decided against it, explaining that it's "because I know how to do math."
What are the new items?
Red Lobster's revamped menu includes nine new items, which have not all been revealed, Adamolekun said.
He teased following nine items:
- Hush puppies
- Bacon-wrapped sea scallops
- Lobster bisque
- Lobster pappardelle pasta
- Grilled mahi
- Parmesan-crusted chicken
"I expect a stampede into our restaurants because we’re bringing back the hush puppies," Adamolekun said, referring the item discontinued in recent years. "I stopped going to Red Lobster because they stopped the hush puppies. Since I was in college I love the hush puppies. I’m glad they’re back."
What has Red Lobster CEO previously said about ‘endless shrimp’?
Adamolekun has "always felt dubious" about the seafood chain’s decision to offer a $20 endless shrimp deal to its customers, sharing in an October interview with CNN that shrimp was a “very expensive product to give away endlessly.”
Red Lobster decided to make the deal a permanent offering last year, nearly 20 years after they only served it seasonally and for a limited time. The decision, according to Adamolekun, caused “chaos” at locations nationwide.
"You stress out the kitchen. You stress out the servers. You stress out the host. People can’t get a table," Adamolekun told CNN.
Adamolekun said in October he would consider bringing the deal back but made no promises, citing profit concerns.
“I never want to say never, but certainly not the way that it was done," he added. "We won’t have it in a way that’s losing money in that fashion and isn’t managed."
Who is the new CEO of Red Lobster
Damola Adamolekun was brought on to be the new Red Lobster CEO in August.
The Nigeria native joins the company after previous corporate experience as P.F. Chang’s CEO and Chief Strategy Officer, as well as partner at the New York investment firm Paulson & Co.
Contributing: Jonathan Limehouse and Amaris Encinas
veryGood! (81)
Related
- What to watch: O Jolie night
- West Virginia Republican Gov. Jim Justice in fight to keep historic hotel amid U.S. Senate campaign
- Jamie Lee Curtis Apologizes for Toilet Paper Promotion Comments After Shading Marvel
- Say Goodbye to Frizzy Hair: I Tested and Loved These Products, but There Was a Clear Winner
- 'Survivor' 47 finale, part one recap: 2 players were sent home. Who's left in the game?
- Top Nordstrom Anniversary Sale 2024 Workwear Deals: Office-Ready Styles from Steve Madden, SPANX & More
- Cannabis business owned by Cherokees in North Carolina to begin sales to any adult in September
- 2 New York City police officers shot while responding to robbery, both expected to survive
- Taylor Swift Eras Archive site launches on singer's 35th birthday. What is it?
- There are so few doctors in Maui County that even medical workers struggle to get care
Ranking
- Could Bill Belichick, Robert Kraft reunite? Maybe in Pro Football Hall of Fame's 2026 class
- Illinois sheriff whose deputy shot Sonya Massey says it will take rest of his career to regain trust
- Stephen Nedoroscik’s Girlfriend Tess McCracken Has Seen Your Memes—And She Has a Favorite
- USA's Suni Lee didn't think she could get back to Olympics. She did, and she won bronze
- Which apps offer encrypted messaging? How to switch and what to know after feds’ warning
- These 13 states don't tax retirement income
- Police unions often defend their own. But not after the Sonya Massey shooting.
- Donald Trump’s gag order remains in effect after hush money conviction, New York appeals court rules
Recommendation
New Zealand official reverses visa refusal for US conservative influencer Candace Owens
AI might take your next Taco Bell drive-thru order as artificial intelligence expands
Regan Smith races to silver behind teen star Summer McIntosh in 200 fly
Why Pregnant Cardi B’s Divorce From Offset Has Been a “Long Time Coming”
All That You Wanted to Know About She’s All That
Bruce Willis and Wife Emma Heming's Daughters Look So Grown Up in New Video
Body of 20-year-old North Carolina man recovered after 400-foot fall at Grand Canyon National Park
'Love Island UK' Season 11: Who are the winners? How to stream the finale in the US